Digital Marketing Specialist

SolusGuard is committed to helping organizations protect their most valuable asset – their people. We protect lone and at-risk workers with a full suite of safety solutions meant to get people the help they need, the instant they need it.

We are looking for a Digital Marketing Specialist with deep knowledge and experience in digital and social media marketing to help scale our fast-growing team.

In this role you’ll…

• Be responsible for the implementation and evaluation of the SolusGuard’s digital marketing plan with a focus on measurable results.
• Help define and build the SolusGuard brand through planning and implementing a broad range of marketing and communications activities including email marketing, content management, search engine marketing, search engine optimization, social media, display advertising, analytics and more.
• Plan and produce lead generation focused content. This may include website content, e-books, whitepapers, webinars, blog articles, and social media posts.
• Produce graphics and video for digital marketing.

One day one we’ll expect you to…

• Possess deep knowledge and experience using the latest digital marketing strategies and techniques to acquire and nurture leads.
• Experience working with Hubspot, Google Ads, Google Analytics, search engine optimization, LinkedIn advertising, WordPress and more. Analyze digital marketing data and report key insights.
• Have a strong portfolio of creative examples including writing and graphic design.
• Be highly self-motivated, creative and have a passion and drive to learn. Be able to articulate and communicate extremely well, both verbally and written.
• You have a great attitude, are trustworthy and can adapt to changing situations.

Added bonuses you have…

• Post-secondary education in Marketing, Graphic Design, Public Relations or Communications.
• Completion of Digital and/or Social Media Marketing certification program.
• Expert graphic design and video production capabilities with knowledge of Adobe Creative Suite.
• Basic HTML, CSS and Javascript experience.